I turn complex business problems into digital products people actually want to use. From enterprise platforms to e-commerce, I design experiences that simplify workflows, delight users, and occasionally save someone from throwing their laptop out the window.

Deep dive into my most recent and comprehensive project transformation

Directed the UX overhaul from v1.0 → v2.0 across a suite of B2B construction apps, partnering UX and marketing to craft a unified app icon set and aligning 20+ dev pods under a scalable design system. Built a living production-component showcase—the Define-lane source of truth that keeps prototypes on-standard at pod speed—plus AI-driven features for scheduling, insights, and onboarding.
Explore additional projects showcasing diverse design challenges and solutions
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